Trends · CRM
CRM Trends
Where CRM momentum is moving — monthly capability scoring, emerging features, and the vendors gaining and losing ground.
Avg score
63
Median
64
Vendors
60
Score trend
Top features this period
Real-time ID verification and fraud prevention4DMS and inventory data integration3Test drive eligibility status confirmation3Shared inventory and single name file across stores and departments3Interactive Build & Price with real-time inventory3Marketing performance optimization3Digital assistant for dealership workflows3Market demand identification by vehicle model3Custom social media graphics and branded content creation3SMS and voice AI agent for customer engagement3
Top CRM vendors
AutoAlert
Large
CRMMarketing
Affinitiv
Enterprise
Business IntelligenceCRMFixed Ops
700 Credit
Small
AccountingCRMDigital Retailing
Informativ
Medium
AccountingCRMFinance and Insurance
DriveCentric
Medium
CRMMarketing
Tekion
Enterprise
Business IntelligenceCRMDMS
Autocorp.ai
Small
BDCCRMDigital Retailing
Roadster
Large
Business IntelligenceCRMDMS
DealerSocket
Enterprise
CRMDMSDigital Retailing
VinSolutions
Enterprise
BDCBusiness IntelligenceCRM
FordDirect
Large
CRMDigital RetailingInventory
Cox Automotive
Enterprise
AuctionCRMDMS
Other category trends
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