Trends · Website
Website Trends
Where Website momentum is moving — monthly capability scoring, emerging features, and the vendors gaining and losing ground.
Avg score
54
Median
55
Vendors
72
Score trend
Top features this period
lead conversion optimization6Review generation and reputation management4Sales and service inquiry handling4Lead generation optimization4GA4-powered performance analytics4AI-driven SEO and AEO optimization4in-market audience targeting3Virtual BDC agent functionality3Dynamic inventory-based display advertising3conversion rate optimization3
Top Website vendors

Overfuel
Small
Business IntelligenceDigital RetailingFinance and Insurance

Jazel
Medium
Digital RetailingInventoryMarketing

Kenect
Large
BDCCRMFinance and Insurance

DealerSocket
Enterprise
BDCCRMDMS

FordDirect
Large
Business IntelligenceCRMDigital Retailing

Accu-Trade
Medium
AuctionDigital RetailingInventory

Dealer.com
Enterprise
Business IntelligenceDigital RetailingMarketing

Autowall
Small
Finance and InsuranceFixed OpsInventory

Motoinsight
Medium
BDCCRMDMS

Dealer eProcess
Large
Business IntelligenceDigital RetailingMarketing

Fullpath
Medium
Business IntelligenceCRMDigital Retailing

Honest Digital
Small
Digital RetailingMarketingWebsite
Other category trends
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