Trends · Business Intelligence

Business Intelligence Trends

Where Business Intelligence momentum is moving — monthly capability scoring, emerging features, and the vendors gaining and losing ground.

Avg score

54

Median

56

Vendors

179

How we score

Score trend

Top features this period

equity mining and targeted customer campaigns4GA4-powered performance analytics4lead conversion optimization4omni-channel lifecycle marketing campaigns3real-time desking with lender rates and rebates3unified telephony with call tracking and recording3high-value customer identification3CRM integration3Marketing performance optimization3brand and geolocation benchmarking3

Top Business Intelligence vendors

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Other category trends

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