CRM Comparison

360.Agency vs Activator

Which CRM platform is the better fit for your dealership? Capability-by-capability, side by side.

TL;DR: 360.Agency vs Activator for CRM at your dealership, side by side — capabilities, tracked integrations (2 vs 5), and company profile. 360.Agency holds the higher neutral vendor score on LVL Up Auto's independent scale, but the right pick depends on your stack. Use the matrix below to match each to what you run.

Capability
360.Agency75
Activator66
BDC
Business Intelligence
CRM
DMS
Digital Retailing
Finance and Insurance
Fixed Ops
Inventory
Marketing
Messaging
Vehicle Media
Website

Company overview

Company size
Large
Enterprise
Founded
2009
2020
Products
15
7
Integrations
2
5
Website

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